“Mike The Tiger” app design created as a project for a graduate-level advertising design course in the LSU Manship School of Mass Communication. This mobile application is a digital addition to a larger print publication documenting the history of the LSU living mascot, “Mike The Tiger.” The design of this mobile app allows users to enter in either a reading or writing mode. While the “reading” mode allows for reviewing existing content, history, and photos of Mike and his habitat on the LSU campus, the “writing” mode allows for the sharing and aggregating of user-generated testimonials, stories, and photos. This app is designed to celebrate the history of LSU while integrating the experience of visiting “Mike” with others through the sharing of the memorable moments of a new generation of LSU fans.