“Mike The Tiger” app design created as a project for a graduate-level advertising design course in the LSU Manship School of Mass Communication. This mobile application is a digital addition to a larger print publication documenting the history of the LSU living mascot, “Mike The Tiger.” The design of this mobile app allows users to enter in either a reading or writing mode. While the “reading” mode allows for reviewing existing content, history, and photos of Mike and his habitat on the LSU campus, the “writing” mode allows for the sharing and aggregating of user-generated testimonials, stories, and photos. This app is designed to celebrate the history of LSU while integrating the experience of visiting “Mike” with others through the sharing of the memorable moments of a new generation of LSU fans.
Project Attributes LSU
Assisted in the design and strategic communication of the new LSU Residential Life Tour Suite. This room is an interactive space for prospective students to learn more about living on campus in an engaging way. My design work seen in Tour Suite includes: large-than-life wall wrap/infographic, interactive iBook integration, and informative gallery-style panels. Additional materials include content planning and spacial design of the Tour Suite.
Photography of residence halls and student activity for updated marketing and communications materials for LSU Residential Life. Goal is to illustrate the student experience of living on the beautiful LSU campus. Photoshoots required creative directing, staging, lighting, composition, and storytelling skills. Many of these photos are featured in the new Residential Life Tour Suite.VIEW TOUR SUITE
Artwork for mini-campaign encouraging current LSU students to apply to become Resident Assistants in the residence halls across campus. Communication collateral includes overall branding and “look and feel”, digital and print posters in residence halls, die cut information posters, and t-shirt design.